You Are The Brand

Some might consider this a "good" problem: having multiple, viable brands. But how do you deal with juggling more than one brand, especially if they're not closely related?

This episode looks at some real-life examples of people managing multiple brands, and a few criteria you might be able to use in deciding whether you should narrow your focus or not.

Mentioned in this episode:

Text 'BRANDYOU54' to 33444 to get a walkthrough that might help you decide what to do with managing multiple brands.

Direct download: 54__Mastering_Multiple_Brand_Management.mp3
Category:general -- posted at: 12:42am EST

If you join me inside Ray Edwards' Copywriting Academy course, I'm prepared to offer these 3 exclusive bonuses:

1. 1-on-1 Copy Consultation - I'll look over your promotion to advise you with tips and tweaks. Retail value: $1000

2. Access to all my copywriting resources - Writing a Winning Support Letter, Essential Business Forms, Click-To-Client Email Templates. Retail value: $200

3. Access to my vault of all my copywriting promotions, including client projects. Take and tweak to your specific needs. Retail value: $5000

To qualify, join the Copywriting Academy using this exclusive link:

Direct download: BYP_53_-_Quick_Start_Copywriting_with_Ray_Edwards.mp3
Category:general -- posted at: 9:44pm EST

When clients don't pay you feel frustrated, out of sync, conflicted, and it's a difficult situation. Using the right words in these situations can smoothly prod clients into taking the action you want...paying you! Today I'll share some sample scripts I use, tips to avoid working with clients that don't pay, and how to respond when clients feel like they haven't received the value for the money they've paid.

To get today's scripts, text PAYMENOW to 33444. 

Direct download: 52__What_To_Say_When_Clients_Dont_Pay.mp3
Category:general -- posted at: 12:52am EST

If you know anything about well, anything — it’s likely you’ve had someone ask to “pick your brain.” So, should you? Especially if this person is asking you for advice or information that you’re normally paid for? Today’s episode notes 3 reasons why you shouldn’t. Would you mind leaving an honest review for the Brand […]

Direct download: Stop_Letting_People_Pick_Your_Brain.mp3
Category:general -- posted at: 8:13am EST