You Are The Brand
When Lauren Davis isn’t organizing live release shows at her record store in Rockford, IL she’s obsessed with empowering her clients through social media to help them boost sales, increase exposure, and impact their communities.
Lauren is an all-around marketing pro but for this episode I've asked her to share her best practices with my favorite social media network, Instagram.
Lauren recently ran my Instagram account at a speaking engagement and I was absolutely blown away by how much a difference it made. Here are a few concepts we cover in this interview:
  • The biggest mistake that most people make with their new Instagram account
  • The #1 practice in using Instagram intentionally to grow your brand footprint
  • The top strategy Lauren recommends to get your first couple hundred followers FAST?
  • How does Instagram algorithm works, and what the science is behind it.
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Direct download: MKS_Ep008_master.mp3
Category:general -- posted at: 3:00am EST