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You Are The Brand

Sep 25, 2017

Are you aware of your competitive advantage? Most people don't, and it's because they're not even sure what kind of competitive advantages are out there.

In this episode, I unpack 5 competitive distinct advantages:

  1. Price
  2. Affinity
  3. Authority
  4. Skill
  5. Availability

Here are some snippets from today's episode:

  • What I learned...