You Are The Brand

Today we talk about how to position yourself against the competition … and use the difference to your advantage. One of the best ways to do this is to use a simple positioning graph to place your competitors relative to where you stand. A Quick Preview of the Podcast: Why marketing is really like jujitsu […]

Direct download: PositionYourselfAgainstTheCompetition.mp3
Category:general -- posted at: 11:01pm EST