You Are The Brand

Steve Kosch is a former broadcaster who now provides professional media training for speakers who want to get into the field. He has had an entrepreneurial spirit his entire life, as well as a lot of experience in the personal branding world. This has equipped him to help others communicate most effectively. Some of the things he shares in this episode include:

  • The importance of considering the audience: know what’s in it for them and use their language
  • Why it’s best to keep your message short and get to the point
  • The power of the executive presence
  • How to convey energy and credibility
  • Avoiding the overuse of common phrases


Steve is a storehouse of knowledge and has helped countless people through his media training. If you’ve ever wondered how to communicate in a way that draws people in, listen to what he has to say in this episode.




Connect with Mike:

Instagram -

LinkedIn -

Facebook -

Twitter -




If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.

He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.

Find out more at 

Direct download: BY_Ep228_master.mp3
Category:general -- posted at: 4:00am EST