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You Are The Brand

May 29, 2019

As you may know, video is one of the fastest growing marketing channels out there right now. 

Chances are you already consume video in some aspect, whether it's Facebook Lives, Instagram videos or stories, YouTube, and so forth.

But how do you get comfortable doing video? 

In this solo episode, I take a few minutes to...

May 22, 2019

There's an important distinction between keynotes in the personal brand space: Informational vs. Inspirational.

The two require different approaches. Since I’m mostly in the informational space, I prepare for my keynotes this sequence:

  1. Determine the Call To Action
  1. Write quotables and Tweetables
  1. Gather stories for...

May 15, 2019

I met Mark Wade in 2018 when I attended a mastermind he hosted in Puerto Rico. I received so much value from the event that I went in 2019 and have already registered to attend in 2020.

One of the biggest takeaways involved virtual summits. Mark inspired me to host one. I knew the power of summits but resisted the idea...

May 8, 2019

Karen Anderson is an associate publisher with Morgan James Publishing in NYC. Considered one of the "titans" of direct marketing, Karen shares insights from an illustrious career in book publishing, marketing, and copywriting.

If you've ever wanted to know how to get started writing a book, what publishers look for in...

May 1, 2019

Kate Erickson is the brilliant business strategist and implementer behind the wildly popular online brand, Entrepreneurs On Fire. "EOFire" generates over $3M in annual revenue, and Kate and her partner John run the entire business virtually with just a handful of team members (less than 5 total).

The key to their...