Brand You Personal Branding

Facing your fear disempowers it, so here I am. It’s been some time now, about 3.5 years. 

For years I simply refused to pick up a pen or lace my fingers across a keyboard to talk about this. Now I just feel it’s time. Maybe it will help someone out there. Maybe it will help you.

My marriage of 12 years fell apart 3.5 years ago.

You can read the entire post here »

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EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.

He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.

Find out more at https://emeraldcitypro.com 

Direct download: BY_Ep197_master.mp3
Category:general -- posted at: 4:00am EST

Those who use email marketing the right way often make out like bandits.

Email marketing is agile, fun, enhances your other writing, and increases response.

You'll learn a few ways to write email subject headlines, including shock effect, curiosity, and how to play off popular quotes and phrases.

I'm hosting a 2-day intensive to get your product launch planned and written. For more info go to: mikekimworkshops.com

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EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.

He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.

Find out more at https://emeraldcitypro.com 

 

Direct download: BY_Ep196_master.mp3
Category:general -- posted at: 4:00am EST

  1. Hero banner: with headline, sub-head, and buy button

  2. “As trusted by” logos

  3. Copy: objection-busting and / or unique selling proposition

  4. Face of the brand: either picture or video with copy

  5. So, What Is [Product Name]?

  6. How Does [Product] Work?

  7. Who is [Product] For?

  8. Who is [Product] NOT For?

  9. FAQ’s / “Will This Work For Me?”

  10. Testimonials

  11. Guarantee

  12. Bonuses

  13. Buying Options (usually 3 packages)

For more copywriting tips go to: writegreatcopy.com

***

EPISODE CREDITS:

If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.

He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.

Find out more at https://emeraldcitypro.com 

Direct download: BY_Ep195_master.mp3
Category:general -- posted at: 2:12pm EST

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